Fall 2007 Arbitron Ratings for Satellite Radio
I know it's old, but for anyone interested here's how the ratings looked back in 2007.
http://www.orbitcast.com/archives/Sa...A07_P12%2B.pdf And as far as Bubba goes: Persons 12+ Monday-Friday 3PM-7PM Howard 101 AQH: 64,000 AQH Rating: 0.03 Cume: 276,000 Cume Rating: 0.11 |
You may be asking yourself what the fuck this means. Fear not!
AQH is an abbreviation for Average Quarter-Hour Persons (AQH Persons), defined by Arbitron as the average number of persons listening to a particular station for at least five minutes during a 15-minute period. Share is the percentage of those listening to radio in an Arbitron "market" (typically a metropolitan area) who are listening to a particular radio station. Which here are the "rating" figures. Cume is a measure of the total number of unique listeners over a period. Arbitron requires a listener to tune in for at least five minutes in their definition. |
Interesting numbers in a presser from eFUEL.
Reach millions of loyal consumers on the most listened-to talk channels on SIRIUS XM Radio - Howard 100 and Howard 101! - 4.5 million SIRIUS listeners tune-in to Howard 100 in a typical week and 3.5 listeners tune-in to Howard 101 - 22% of SIRIUS subscribers listened to Howard 100 in the past week and 16.3% listened to Howard 101 - 3.9 million SIRIUS subscribers listen to Howard 100 in a typical week and 2.9 listen to Howard 101 http://www.marketwatch.com/story/efu...-2009618111900 |
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